Bright Cellars

313 N. Plankinton Avenue, Suite 214 Milwaukee, WI 53203


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Bright Cellars (Milwaukee) is a subscription wine club that matches members to monthly wine selections. Members take a wine quiz to build a taste profile and the company uses its matching algorithm to choose the best bottles to fit the taste of each individual member and sends them four new bottles of wine once a month. Bright Cellars also offers a similar subscription service for cheese that works the same way as its wine service.

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